Analog is p98aʼs shop. The concept store is not just a book and magazine store, but also a place for readings, exhibitions and workshops – for everything related to typography, design, photography and art.

Analog Fassade 02

Nils Holger Moormann and Magazin supplied the furniture and the shelves are filled with books by Gestalten, Kehrer, Jovis and Birkhäuser, and magazines from do you read me?! mainly about typography, graphic design, photography, art, architecture, interiour and lifestyle.

We have a Korrex proof press from 1962 in the shop, which we use for printing. We show and sell all the printed things produced at p98a, the workshop in the backyard next door. There are typographic espresso cups, antique toy typewriters, vintage stationery, notebooks, postcards, posters, and individual books and magazines by colleagues who share our passion for all things type and typographic.

Potsdamer Str. 100
10785 Berlin, Germany

In the current situation our store remains temporarily closed.
instagram → @analog_berlin

Analog Magazin 01
Analog Alphabits 01
Analog Jutebeutel 01
Analog Postkarten 01

We also rent the space for any kinds of events relating to creative topics. Events we hosted in the past range from different book launches, readings, discussions and talks, photographic presentations and exhibitions, to dinner parties and come togethers.

We are equipped with a beamer, a screen and a sound system and can offer seats for up to 60 guests. If it is asked, we take care of the organisation of catering, the support during an event, designing invitations, and managing the promotion via instagram and our newsletter.

If you‘re interested in arranging an event at Analog,
contact us:

Analog Opening Sw 02
Opening, May 2019
Analog Speakers Dinner Sw 02
Berlin Letters Speaker‘s Dinner, May 2019
Analog Westberlin Sw 02
Booklaunch »West-Berlin Grafik-Design«, December 2019